Joey Lanzillotto has been attending NASCAR events for as long as he can remember at Watkins Glen International. Over the past the last 15 years, he has developed professional skills in graphic design, talent management and event promotion. He has designed merchandise for professional athletes in multiple major sports, hundreds of bands and many corporations. Joey has booked hundreds of events and tours across North America to maximize the potential of his clients. Joey has been able to transition these skills into the NASCAR world and make a significant impact in many aspects of the motorsports spectrum.